By Mitch Devine
Intershop: Ecommerce in the USA
On 09, Dec 2011 | In B2B, Technology | By Mitch Devine
Intershop is a German ecommerce company that didn’t quite crack the U.S. a few years back and didn’t want to come off looking like a newcomer to the American market.
Working with agency Schraff, we developed a campaign strategy to relaunch the brand by offering valuable information while reminding prospects of Intershop’s proven business advantages, all within a distinctive theme.