b2b
Sun Pacific & Frieda’s: Get Your Fruit On
On 21, Nov 2018 | In B2B, Food | By Mitch Devine
No fuzz. No fuss.
As the first to introduce these little furry treats to U.S. audiences back in 1962, Frieda’s is now making it even easier for your customers to enjoy kiwis.
waterTALENT Blog – Ignorance is No Excuse
On 20, Nov 2018 | In B2B, Blog, Utilities | By Mitch Devine
What You Don’t Know About Wastewater Regulations Could Put You At Risk
Say you’re minding your own business, year after year without incident.
Suddenly, out of the blue you get hit with a steep fine from the Environmental Protection Agency. Maybe you never even saw it coming. What happened?
Intershop: Ecommerce in the USA
On 09, Dec 2011 | In B2B, Technology | By Mitch Devine
Intershop is a German ecommerce company that didn’t quite crack the U.S. a few years back and didn’t want to come off looking like a newcomer to the American market.
Working with agency Schraff, we developed a campaign strategy to relaunch the brand by offering valuable information while reminding prospects of Intershop’s proven business advantages, all within a distinctive theme.
waterTALENT: Filling the Gap
On 08, Dec 2011 | In B2B, Utilities | By Mitch Devine
Many of us take for granted the fact that whenever we turn on a faucet, water will come out. It’s easy to forget that it’s someone’s job to keep the water flowing.
These people are called water operators.
Unfortunately, there are not enough new operators being trained for the number of positions that need to be filled.
The good news? Many retired water and wastewater operators still like to share their knowledge and can’t keep still for very long.
That’s why waterTALENT was created: to fill the operator-talent gap in the event of emergency situations or staff transitions at water plants and wastewater facilities across the country.
Take a look at the website copy, ads, and articles I wrote to help develop their brand, blog site and social awareness campaign.